Tag Chef provides an advanced audit system to allow you to obtain immediate reports based on the correct functioning of the tracking system configured on your website or e-commerce, and also on the configuration and digital analytics strategy of any site online using GTM thanks to a special reverse engineering function.
Tag Chef is a suite of digital analytics and competitive intelligence tools to make the implementation and optimization of tracking on your website or e-commerce faster, safer and more precise.
The solution is dedicated to: web marketers and digital analysts who work within companies, digital agencies or as freelancers.
They save their time and energy by managing the routine implementation of monitoring and data tracking across multiple digital analytics projects. In just a few clicks, the margin of error is reduced for each individual configuration, especially for more complex ones such as e-commerce tracking.
Extend the functionality of GTM through an audit tool that can be used on any third party site where GTM is installed to analyze the activities that GTM performs on the local version of a website;
Gain a competitive edge through simple and comprehensive reports to conduct a detailed analysis of competitors' advertising, tracking and analytics strategies;
Quickly implement tracking on your website or on those of your customers thanks to more than 180 Google Tag Manager configurations verified and approved by the Tag Manager Italia team;
Optimize tracking and monitor the functioning of the configured tracking tags in real time with dedicated alerts, so as to always have a performing and uninterrupted data collection system.
The Tag Chef tool was officially presented on the February 2nd, 2022 during Superweek, the most important global event on Digital Analytics, during which it won the Golden Punchcard Prize for the best solution in the digital analytics sector.
Active since 2015, Tag Manager Italia is a consulting and training company specialized in digital analytics and tracking of data from websites, e-commerce, online advertising campaigns and other digital devices.
Tag Manager Italia, a brand of the digital agency In Risalto Srl, is made up of a team of 14 people and 24 collaborators and is specialized in digital analytics with its three vertical business units: Consulting, Training, Research and Development.
Access to the Free (BETA) version of Tag Chef is limited to a restricted and selected number of users, who are given the opportunity to test all the features of the software, including those that are released in preview. Click on the “REQUEST ACCESS” button to fill out the BETA account activation request.
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